We are an
Industrial Design Company in New York City

Leadoff Studio was founded in 2016 by husband and wife team Jordan and Jessica Diatlo. We partner with brands to design product experiences inside and out. We strive to create innovative designs for our clients by taking a user-centric design approach. The Leadoff Studio team works out of our office located in New York City.

Founders Jordan and Jessica Diatlo

The Meaning of Leadoff

We are the spark that gets your new business or revenue stream started with an incredible physical product.

We move with speed, hustle, and determination. We help you score, and make sure we do it with style.

  • Wallpaper* Smart Space Awards

    Connected Ankle Weights for Mirror

    Fittest Fitness Kit - Winner, September 2023

    Core77 Design Award

    Spora Health Momma’s Kit

    Health and Wellness Award - Runner Up, June 2023

    IDA / International Design Award

    CastleFlexx

    Exercise Equipment - GOLD, January 2023

    IDA / International Design Award

    CastleFlexx

    Sustainable Living - Official Selection, January 2023

    GOOD Design Award / The Chicago Athenaeum

    CastleFlexx

    Sports & Recreation - Award Winner, December 2022

    Core77 Design Award

    CastleFlexx

    Sports & Recreation - Notable, June 2022

    DesignRush

    THIS Cutter Case

    Best Package Design Award, July 2021

    Dezeen Award

    Dame Pom

    Product Design - Longlisted, July 2019

    NYCxDESIGN Award

    The Hanging Stool

    Emerging Product Designer - Finalist, May 2019

    CES Innovation Award

    Meural Connected Digital Canvas

    Video Display Category, January 2019

    NY Design Award DRIVEN x DESIGN

    Dame Pom

    Personal Use Category - Silver, November 2018

    Red Dot Award

    ADAPTIV

    Design Concept, August 2017

    Cannes Lions Innovation

    Smart Blue Box with MRM//McCANN and USPS

    Silver, July 2017

    The Dieline Award

    Packaging for THIS Toothbrush Cutter Case

    Personal Care - Third, May 2017

    IDEA Award

    Pivot Power

    Finalist, July 2012

    Red Dot Award

    Pivot Power

    Design Award, March 2012

Who We Work With

Entrepreneurs

We work with entrepreneurs and experts in their field to create innovative products that meet their vision.

Start Ups

We collaborate with start-ups to transform concepts into realities, ensuring designs that align with company values and goals.

Established Brands

We partner with big-name brands and industry leaders, leveraging our physical product expertise to deliver exceptional results as they build new revenue streams.

Our Clients